Today the fashion sales were held in the disco bar of Erlan Kokeyev. This event was organized for charity purposes. The event of such format and approach was conducted for the first time in Kazakhstan. The initiators of this event were presented by community “Children’s hearts”. This volunteer group conducts fund-raising campaigns for our foundation’s projects not for the first time. Let us remind that this year, in May a charity fair of children’s works took place. All money collected during this fair was transferred to purchase of apparatus BiliChek for perinatal center №1 in Astana city. This apparatus is designed to anemic diagnostics of bilirubin’s level of infants. Young women from community “Children’s hearts” decided to continue what they had started and to collect money during the fashion sales for buying phototherapy machines. A phototherapy is the most effective method of treating newborn jaundice without medicine.  

The community “Children’s hearts” made a great preparatory work in social networks to attract attention of stars from Kazakhstan show business, fashion world and other famous people to this event. Erlan Kokeyev was a person who didn’t turn a deaf ear to the call of participation in the charity campaign that was organized as fashion sales in his disco bar. Erlan also presented his famous red jacket. Concert costumes, garnish, television costumes, souvenir sets, collection discs, handmade works were presented for sale by Zhamilya Serkebayeva, Tolkyn Zabirova, Asel Sagatova, Bayan Esentayeva, legendary Dosym Suleyev, Murat Ospanov, Aksaule Alzhan, Zhasyn Kanbayev, Maiya Bekbayeva, Makhabbat Esen, Kairat Nurtas, Moldir Auel’bekova, Nurlan Alimzhanov, Nurts Khusainov, Dilnaz Akhmadiyeva, Nurlan Abdullin. A golden ring and family jewelry were presented by Natalya Raim and Olga Fedotova. During the sales it was possible to buy works made at designer house “Altyn Orda” under the guidance of Yrzy Tursynzada and at designer house “Symbat” from Balnur Asanova. The works made by designer Nagima Kaidarova and clothes of Dinara Satzhan and Aigul Mukei were also presented there. The pictures and garnish were presented on a grant basis by salon “Bizhu”, company “Retro fun”, a necklace and bracelets were presented by Aliya Suabekova and Akmaral, and also Dinara Khusainova.

It was impossible to organize such event without help from friends of the community “Children’s hearts”.  Lounge bar Al Salam became a general sponsor. The event was also supported by restaurant networks Umbrella, Fashion School Agency, company «Wannex», cosmetology center, studio «Alpha», exhibition company «Aidakhar Expo», stylist Eldos Altayev and lots of shops and boutiques of fashion clothes in Astana.

During the sales it was possible to buy such valuable works at incredibly low prices. For instance, a dress of famous TV-presenter Dinara Satzhan was sold at the price of 13 000 tenge and the majority of brand clothes was sold at the prices from 10 000 to 30 000 tenge. Nevertheless the aim of organizers was achieved and they collected more than 1 mln tenge to buy two phototherapy machines to perinatal centers №1 and №2. Installation of these machines to children intensive care units of perinatal centers will become one more step in the implementation of our project “Nation’s health starts from maternity hospital”.

The charity foundation “AYALA” expresses its true respect and sincere gratitude to Zhanar Sarsenova, Gulnara Bisarinova and Zhanar Burakhan – three wonderful women and caring mothers who founded the community “Children’s hearts”. On behalf of all our pupils we wish them to have strong health and lots of happiness.

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